Few events captivate global audiences like the Olympics. NBCUniversal rises to this challenge...
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Exploring AI/ML-powered contextual advertising
Context makes ads more compelling! When ad decisions can be made based on what consumers are...
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Predictions 2025: Calling the plays with CTS
It’s hard to believe that we’re at the halfway point of the 2020’s. These “new roaring 20’s” have...
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Ad creative production: centralization vs. fragmentation
What’s the state of advertising technology, and where is it headed? For this webinar, join us as we...
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The game is on: How video experiences bring home the gold
Sports is the hot ticket for media destinations of all stripes — and the field of play is in a state...
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MENA Monetisation Summit 2024 On-demand
Exploring the Future of Content Monetisation in MENA: AI, Collaboration, and Innovation Peter Gibson...
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Designed with Love: AI highlights
Oluseyi Akinnaso, who works on the Experience Product Management team in the Global Product...
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2024 Predictions: What's in store for media
As we near the halfway point of the “new roaring '20s,” content providers, advertisers, and MVPDs...
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Contextual targeting with fewer cookies
With changing privacy regulations and the deprecation of third-party cookies, big changes in the...
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Revolutionizing Ad Management: How Xfinity took ad management into the modern age
As ad tech becomes more fragmented, advertisers look for more efficient ways to manage ad campaigns...
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The Widest Screen: How can advertisers reach a multi-screen planet?
Advertisers and agencies are like a lot of industries, where new tools and techniques are often...
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How a top auto advertiser shifted gear to a new platform — fast
Discover the High-Speed Transformation of a Global Automotive Giant! How did one of the world's...
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How Providers and Advertisers Win Together
The relationship between content providers and advertisers is deeper and more crucial than ever...
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How OTT is Changing the Role of Operators
The rise of OTT services has had a major impact on the traditional Pay TV business model. In the...
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Advanced AVOD/FAST strategies – a launch plan
Monetisation in MENA: The evolution of video Ad-based video experiences in the MENA region are under...
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AdFusion Product Sheet
AdFusion™ is end-to-end creative management, with a full production automation and activation engine...
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AdFusion: Delivery and Post-Production Product Sheet
Delivery with automation, efficiency, and reach. Post-production solutions that are optimized for...
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Part 2: Everything For Every Screen – the Decade of Interoperability
Competition and increased consumer demand continue to create challenges for MVPDs & Operators. In this webinar, we discuss how to create efficiencies and prioritize customer experience — offering not just solutions, but opportunities.
Hear from the CTS GMs as they discuss how markets are changing and converging, shaping the media and entertainment industry for years to come.
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How Comcast Took Ad Management into its Own Hands
Advertising commerce is a complex operation for any brand, involving a variety of agencies...
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Advertisers: Political Solution
Stay ahead of the polls and make an impact fast. The CTSuite for Advertisers delivers your message...
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Better Together: Production Services Can Enhance Your Ad Delivery
Do you have a great ad that needs post-production polish before it’s distributed, but going...
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Ad Delivery Overview
Reliable and creative distribution strategies Every day, we deliver fast, broadcast-quality spots to...
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Production Solutions
Are you looking for reliable audio, video, & other production services on a professional scale? Read...
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Ad Delivery Product Sheet
As the 4th largest advertiser, a media owner, and a technology company, Comcast is dedicated to...
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CTS NAB Show 2022 Highlights
From AI to Addressability to Aggregation, NAB Show 2022 covered the latest in the media and...
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A Journey Of In-Housing Creative Management Operations In Advertising
Join Justin Morgan and Simon Morris from Comcast Technology Solutions, and Cara Blake from Cox, as...