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The DataBee Hive™ is a cloud-native security, risk and compliance data fabric platform that delivers the connected data and deep insights that security and GRC teams need to address security and compliance gaps faster and more affordably.
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News
June 10, 2024
DataBee, from Comcast Technology Solutions, launches new innovations for enhanced threat monitoring and zero trust implementation
PHILADELPHIA - June 10, 2024 - DataBee ™, from Comcast Technology Solutions (CTS), today announced new capabilities in its DataBee Hive™ security, risk and compliance data fabric platform. DataBee EntityViews™, powered by a patent-pending entity resolution technology, introduces automated detection chaining that improves threat hunting, security detection fidelity, and insider risk monitoring. An enhanced set of ZTNA and SSE controls compliance dashboards accelerate zero trust compliance and provide greater performance insight to help reduce an organization's risk.
“The DataBee security data fabric platform provides such a rich foundation for building out new capabilities and use cases, and innovations like DataBee EntityViews and our entity resolution technology are changing the game when it comes to threat hunting and insider threat monitoring,” said Nicole Bucala, Vice President and General Manager of DataBee. “I’m also thrilled to see how we’ve been able to leverage our Continuous Controls Monitoring capabilities into zero trust compliance dashboards that provide comparable visibility into any gaps in zero trust deployments.”
Zero trust network access (ZTNA) and security service edge (SSE) platforms have a rich reservoir of log data and insights into users, devices, and application activities that often go untapped for advanced security analytics.
To address this gap, DataBee provides connected data that works for everyone by weaving ZTNA and SSE solution logs with additional security sources and business insights. DataBee ‘connects the dots’ with DataBee EntityViews, powered by a patent-pending entity resolution technology. This innovation delivers increased security alert fidelity and actionability by using rich insights from zero-trust deployments without the need to manually correlate entities.
DataBee EntityViews automated detection chaining creates a ‘super alert’ to suggest immediate action to help organizations confront threats and reduce risk. This new capability helps companies dealing with “so many alerts, so little detections” not miss stealthy, slow, and low attacks. Low or medium-level alerts and activities from different systems can be woven together by DataBee’s fabric and enriched with signals from the transformed dataset to produce a meaningful alert timeline. These capabilities can be applied across a broad set of detection use cases and make user behavioral monitoring more comprehensive, improving threat hunting and insider risk monitoring.
Businesses can also use DataBee to accelerate their zero trust architecture (ZTA) journey with a new set of ZTNA and SSE controls compliance dashboards that can track the deployment of zero trust controls for key users, applications, and devices and continuously monitor that they are performing to desired standards. The insights provide a consistent and more accurate record of users and devices that access resources, and where and when those resources are being accessed.
DataBee will be demonstrating its new DataBee EntityViews capability and ZTA compliance dashboards at AWS re:Inforce, taking place from June 10-12 in Philadelphia. DataBee is a Gold sponsor. In conjunction with AWS re:Inforce, DataBee, AWS, and Accenture are hosting an event called Philly Above the Clouds on June 11 from 4:00-7:00 pm. This event will feature two panels including a CISO panel, “Innovation from Within”, and a technology panel, “Data at the Speed of Innovation”. Registration for the event can be found here.
For more information on DataBee EntityViews and the DataBee ZTA compliance dashboards:
Philly Above the Cloud: Cyber Executive Panel on Tuesday, June 11th
Threat Hunting with DataBee solutions page
Insider Threat Monitoring and Hunting with DataBee solutions page
DataBee and Zscaler Partner Solution Brief
Zscaler and DataBee Deployment Guide | Zscaler
About Comcast Technology Solutions
Comcast Technology Solutions, a division of one of the world’s leading media and technology companies, brings Comcast Corporation’s proven technologies to an evolving list of industries worldwide. We believe in continuous innovation, always looking for new and better ways to connect with our customers, as well as aggregate, distribute, and secure our own content, advertising, and data. We invest in and test these solutions, so you don’t have to — freeing you up to focus on accelerating your business, not your tech stack. Through our portfolio of solutions, we bring these innovations to the global marketplace, enabling our partners to think big, go beyond, and lead the way in media, technology, and cybersecurity. For more information, visit https://www.comcasttechnologysolutions.com or databee.buzz.
About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information.
Press contacts:
Mary Cosmides, Mary_cosmides@comcast.com, 267.207.5279
June 13, 2024
Comcast Technology Solutions and Inspired Thinking Group announce strategic integration of AdFusion and Storyteq platforms for omni-channel advertising execution
Denver, CO and London, UK – June 13, 2024 – In advance of the Cannes Lions International Festival of Creativity 2024, Comcast Technology Solutions (CTS) and Inspired Thinking Group (ITG) today announced a strategic relationship and integration between CTS’ AdFusion ad management platform, and ITG’s Storyteq’s Creative Automation platform to automate omni-channel creative versioning at scale. The joint solution is designed to help brands enhance their ad operations and creative processes across online video, linear TV, and other digital channels.
Storyteq and AdFusion Strategic Integration
The new integration leverages AdFusion's advanced data-driven ad management capabilities to seamlessly automate ad and traffic delivery, with Storyteq's cutting-edge platform that automates and scales omni-channel creative versioning. Together, this integration aims to close the marketing execution gap by quickly and cost-effectively enabling brands to deliver compelling creative campaigns at scale to achieve their complex business goals across channels and markets. Key benefits for advertisers include:
Enhanced Efficiency: Clients can look forward to a streamlined workflow that combines automated creative versioning, traffic creation and delivery, reducing time to market.
Increased Scalability: The integration enables advertisers to scale their creative versioning across various channels and formats, adapting swiftly to market demands and opportunities.
Improved ROI: By combining creative versioning and activation alongside media buy data and traffic instructions, the integrated solution enables media and creative budgets to be used more effectively, enhancing return on investment.
Consistency & Visibility Across Channels: The seamless integration provides consistency in creative messaging across all advertising platforms, reinforcing brand identity, consistency, and engagement.
Data-Driven Decision Making: The combined power of both platforms allows for enhanced data analysis, enabling more precise targeting and optimization of ad campaigns based on data-driven metrics.
Executive Statements
Bart Spriester, Senior Vice President and GM of Streaming, Broadcast & Advertising at Comcast Technology Solutions said, "Storyteq is renowned for helping creative and marketing teams within leading global brands automate their creative production and activate on-brand marketing campaigns with efficiency and scale. Their technology and creative versioning expertise is a perfect complement to AdFusion’s ability to streamline ad operational workflows by supporting how brand advertising campaigns are versioned, managed, and deployed."
Ken Madsen, Chief Marketing Technologist at ITG, said, “Storyteq’s integration with AdFusion perfectly encapsulates our shared commitment to continuous innovation. Together, we’re delivering streamlined processes and easy collaboration for major brands across all aspects of their creative marketing operations, ultimately enhancing the pace at which they’re able to get campaigns to market while simultaneously improving the quality and consistency of their content.”
Named a Leader in the 2024 Gartner® Magic Quadrant™ for Content Marketing Platforms, Storyteq enables brands to drive efficiency across every aspect of their marketing operations, while its cutting-edge Creative Automation means they can get more high-quality content to market, faster than ever before. CTS’ AdFusion platform combines media buys with creative assets and metadata management to automate and accelerate ad delivery. AdFusion makes it easier to find and place the right creative, ensure that usage rights are in compliance, and track with real-time reporting across broadcast and digital campaigns. This new integration will be showcased at Cannes Lions as part of CTS’ presence at the “FreeWheel Beach” with details at: Cannes 2024.
About Comcast Technology Solutions
Comcast Technology Solutions, a division of one of the world’s leading media and technology companies, brings Comcast Corporation’s proven technologies to an evolving list of industries worldwide. Comcast Technology Solutions offers a broad portfolio of solutions that deliver flexibility at scale for global video, media, communications, data applications, and cybersecurity & compliance. Customers include leading content and streaming video providers, pay TV operators and MVPDs, advertisers, communications providers, financial service providers, retailers, and more. For more information, visit Comcast Technology Solutions.
About Inspired Thinking Group
Led by Andrew Swinand (Group CEO), Inspired Thinking Group (ITG) is headquartered in the UK with over 1,300 employees around the world. ITG is transforming the way brands do marketing through tech-powered, agile content, with its multichannel, end-to-end services business (Team ITG) and proprietary MarTech platforms (Storyteq and Deployteq). It serves household names like JLR, Heineken, PUMA, Haleon and many more.
Press Contacts:
Comcast Technology Solutions: CTSPressInfo@comcast.com
May 30, 2024
Comcast Technology Solutions Selected by AccuWeather for Managed Channel Origination
DENVER, CO – May 30, 2024 – Comcast Technology Solutions (CTS) today announced that AccuWeather® has selected CTS’ Managed Channel Origination (MCO) service to create, manage, and distribute linear TV, on-demand and OTT video channels to audiences across North America.
CTS’ Managed Channel Origination delivers a fully managed 24x7 service aimed at improving operational efficiency, reducing capital expenses, and future-proofing customers’ ability to monetize world-class viewing experiences at scale. Managed Channel Origination provides media companies and broadcasters with a platform for unified video workflow from content acquisition through delivery.
The AccuWeather Network and AccuWeather NOW®, with AccuWeather's trademark Superior Accuracy™ forecasts, provide viewers the latest in breaking weather and videos; stories illuminating the potential impact of forecasted weather on sports, health, travel, and other everyday activities; engaging social weather content from popular platforms; and long-form storytelling of major weather events and environmental wonders around the world. For over 60 years, AccuWeather has refined the art and science of weather prediction to help save lives, protect property, and help people make the best weather-impacted decisions.
“AccuWeather is synonymous with providing timely, accurate, and enlightening weather information that impacts the lives of millions of viewers,” said Bart Spriester, Senior Vice President and General Manager of Streaming, Broadcast, & Advertising for Comcast Technology Solutions. “We’re very proud that they have entrusted our Managed Channel Origination service to economically streamline their ability to reach and monetize audiences at scale. Our commitment with MCO is to help companies reduce capital costs and improve operational efficiency through a unique combination of capabilities that only Comcast Technology Solutions can bring to bear.”
"At AccuWeather, our ability to inform viewers instantly and continuously relies on having the right back-end infrastructure in place, which is why we turned to Comcast Technology Solutions,” said Helen Swenson, Chief Content Officer for AccuWeather. "We chose CTS because they are a trusted leader in managed channel origination, with a long-standing legacy of delivering exceptional quality and reliability. By centralizing our efforts with CTS, we can reach our various linear TV and OTT distributors in a unified way. Their cutting-edge facilities and advanced capabilities enable us to streamline operations, automate tasks, and free up valuable resources—so that we can devote more energy to creating and monetizing our content at scale."
For decades, Comcast Technology Solutions has been an established market leader providing Managed Channel Origination for hundreds of channels from its facilities in the U.S. to serve North American audiences. Last year, the company extended its MCO capabilities to EMEA by leveraging Sky’s master control video and metadata platforms coupled with Comcast Technology Solutions’ portfolio of product solutions.
Managed Channel Origination provides media companies with a unified workflow, from content acquisition through delivery, with 24x7 service level agreements (SLAs). It provides the capabilities needed to acquire, prepare, create, package, and deliver linear TV and OTT channels. Content is acquired either as live video or file-based acquisition via satellite, fiber, or secure IP. Channels are then prepared with Comcast Technology Solutions’ rendering operations, cloud-based content supply chain implementation, media asset management, and traffic and metadata services. Next, channels are created with capabilities such as channel automation playout (e.g., SCTE triggers, advanced graphics, closed captioning, and more), master control, and VideoAI™. From there, channels are prepared with the necessary encoding, encryption, and authorization policies, then delivered via satellite uplink, fiber, secure internet, or CDNs for MVPDs, vMVPDs, and OTT to any screen. Managed Channel Origination’s redundant and diverse IP routing infrastructure provides a secure global playout solution to accelerate delivery.
Managed Channel Origination is part of Comcast Technology Solutions’ comprehensive Live Linear Suite, and can also be coupled and integrated with additional services from Comcast Technology Solutions’ broad portfolio, including Cloud TV Suite, AdFusion, and more.
To learn more about Comcast Technology Solutions’ entire portfolio, visit: https://www.comcasttechnologysolutions.com/our-products. For more information about the AccuWeather, visit: https://www.accuweather.com/.
About Comcast Technology Solutions
Comcast Technology Solutions, a division of one of the world’s leading media and technology companies, brings Comcast Corporation’s proven technologies to an evolving list of industries worldwide. Comcast Technology Solutions offers a broad portfolio of solutions that deliver flexibility at scale for global video, media, communications, data applications, and cybersecurity & compliance. Customers include leading content and streaming video providers, pay TV operators and MVPDs, advertisers, communications providers, financial service providers, retailers, and more. For more information, visit https://www.comcasttechnologysolutions.com/.
About AccuWeather
AccuWeather®, verified as the most accurate and most used source of weather forecasts and warnings in the world, has saved over 10,000 lives, prevented injury to over 100,000 people, and saved companies tens of billions of dollars through better planning and decision-making.
Billions of people around the world rely on AccuWeather’s proven Superior Accuracy™ across our consumer digital platforms. AccuWeather.com is a leading weather destination and one of the top 100 most-visited websites in the world, and our award-winning AccuWeather app delivers detailed real-time forecasts to millions of smartphones.
AccuWeather forecasts also appear on digital signage, in 700 newspapers, are heard on over 400 radio stations, and viewed on 100 television stations. The AccuWeather Network and AccuWeather NOW® reach an audience of over 125 million on cable and streaming platforms including DirecTV, Charter Communications - Spectrum, Verizon, Philo, Fubo, Frndly TV, Comcast’s Xfinity X1 and Xfinity Stream, Roku, Xumo, Red Box, Rockbot, LG, and Amazon Freevee.
Visit accuweather.com for the most accurate hyperlocal forecasts, weather news, and information, and download the free AccuWeather app for Android or iOS.
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Press Contacts:
For Comcast Technology Solutions: CTSPressInfo@comcast.com; +1 425-220-1104
For AccuWeather: Amy Jane Finnerty, pr@accuweather.com